We are committed to protecting your personal data and being transparent about how we use it. This policy complies with UK GDPR and the Data Protection Act 2018.
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Allard International AI (trading name of John Allard) is the data controller for personal data collected through this website and in the course of providing our services.
Registered office: Mercers Manor Barns, Sherrington, Newport Pagnell, MK16 9PU, UK
Email: john@allardai.com
As a sole trader operating below the ICO registration threshold for compulsory registration, we are not currently required to register with the ICO. However, we comply fully with UK GDPR obligations and the Data Protection Act 2018. If this changes, our ICO registration number will be published here.
We collect the following categories of personal data:
We do not collect special category data (such as health data, ethnicity, or financial account details) unless specifically necessary for an engagement and with your explicit consent.
We do not collect payment card details directly. Any payment processing is handled by our payment provider.
We use your personal data for the following purposes:
We will never sell your personal data to any third party. We will never use your data for automated profiling or decision-making that produces legal or significant effects on you.
We process your personal data on the following legal bases under UK GDPR:
Where we rely on legitimate interests, we have assessed that our interests do not override your rights and freedoms as a data subject.
We may share your personal data with the following categories of third party:
Your choice on partner data sharing: When you join the Business Savers Club, you will be given a clear opt-in option for partner communications. This is separate from the newsletter subscription and is entirely optional. You can change this preference at any time by emailing john@allardai.com or using the link in any newsletter.
We do not share data with third parties for their own marketing purposes. We do not transfer data outside the UK/EEA except where our service providers use standard contractual clauses approved by the ICO (see Section 9).
We may disclose personal data to law enforcement, regulators, or courts where required by law or to protect the rights, property, or safety of AIAI, our clients, or the public.
Our website uses cookies — small text files stored on your device. We use the following categories:
| Category | Purpose | Consent required |
|---|---|---|
| Essential | Site functionality, form security (CSRF protection), session management | No — always active |
| Analytics | Plausible Analytics — privacy-friendly page view counting, no personal data stored, no cross-site tracking | Yes |
| Chat & support | WhatsApp widget and on-site chat assistant session continuity | Yes |
| Marketing & partner | Anonymised data sharing with consented AIAI Business Savers Club partners | Yes — explicit opt-in only |
You can manage your cookie preferences using the button below, or in the banner shown on your first visit. You can also delete cookies through your browser settings at any time.
We retain personal data only for as long as necessary for the purpose for which it was collected:
After the applicable retention period, data is securely deleted or anonymised.
Under UK GDPR you have the following rights in respect of your personal data:
To exercise any of these rights, email john@allardai.com with the subject line "Data Rights Request". We will respond within 30 days. We may ask you to verify your identity before processing your request.
Exercising your rights is free of charge. We will only charge a reasonable fee where requests are manifestly unfounded or excessive.
Some of our service providers may process data outside the UK and EEA. Where this occurs, we ensure appropriate safeguards are in place:
Where we use service providers outside the UK/EEA without an adequacy decision, we use Standard Contractual Clauses approved by the ICO. We will update this section as our service provider arrangements change.
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, destruction, or alteration. These include:
In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the ICO within 72 hours of becoming aware and, where required, notify affected individuals without undue delay.
Our website and services are directed at business professionals and are not intended for use by persons under the age of 18. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately and we will delete it.
We may update this Privacy Policy from time to time. Material changes will be notified to newsletter subscribers by email and highlighted on this page with a revised version date. We encourage you to review this policy periodically.
For any queries about this Privacy Policy, to exercise your data rights, or to raise a concern about our data practices, contact:
Allard International AI
Mercers Manor Barns, Sherrington, Newport Pagnell, MK16 9PU, UK
Email: john@allardai.com
If you are not satisfied with our response, you have the right to complain to the UK's data protection supervisory authority:
Information Commissioner's Office (ICO)
Website: ico.org.uk
Helpline: 0303 123 1113